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        <title>Stop Writing Tone Instructions. Layer Them. - Isadora Martin-Dye, Isadora &amp; Co</title>
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        <description>Brand voice that survives real users isn't an instruction you write once - it's an architecture. Drawing on production code from a wedding venue, a personal AI companion, and a tool for families of missing people, this talk breaks voice into four layers: immutable identity, situational mode, example-anchored voice, and a deterministic post-generation veto. The difference between a prompt that holds and one that breaks on turn 21 is knowing which job belongs to which layer. Speakers: Isadora Martin-Dye (Isadora &amp; Co | The Bloom House AI): Isadora Martin-Dye is the founder of Isadora &amp; Co, a portfolio of four ventures spanning hospitality and AI: she speaks on vertical AI and on what it actually takes to design software for the relationship-driven, emotionally heightened audiences other AI products keep getting wrong. LinkedIn: https://www.linkedin.com/in/isadora-martin-dye-226353a1</description>
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